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Greater Raleigh Convention and Visitors Bureau Launches iPhone App

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Greater Raleigh Convention and Visitors Bureau Launches iPhone App
App puts guide to all things "Greater Raleigh" in visitors' hands

(Raleigh, NC) -The Greater Raleigh Convention and Visitors Bureau (GRCVB) launched its
iPhone app, giving users another smart way to visit Raleigh. The new app puts a guide to all
things "Greater Raleigh" in the palm of area visitors' hands.

The visit Raleigh app is the smartest way for iPhone users to make the most of a visit to the
area, but it will prove quite handy for newcomers as well as locals. Users will gain on-the-go
access to updated events, deals, destination videos, accommodations, restaurants and things to
do.

This user-friendly app lets users control the information they're shown-either showing all the
Wake County listings or just the listings closest to their GPS location.

"As the iTunes marketplace continued to grow, it became increasingly important for the GRCVB
to develop an app that was useful and also presented accurate and official information about
the Raleigh area," said Jonathan Freeze, director of marketing at the GRCVB. "Not all apps are
continuously updated with local info, like ours," Freeze said.

Users can download the just-released app from the iTunes store. A link to the app may also be
found on visitRaleigh.com, GRCVB's website and the official tourism site for the Raleigh area.

This free app is the most recent addition to the Greater Raleigh CVB's Internet marketing
strategy, which includes a mobile version of visitRaleigh.com that launched in February and
provides aid to on-the-go visitors who aren't using the iPhone platform.

Related Document:   grcvb-launches-iphone-app.pdf

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Greater Raleigh Convention and Visitors Bureau

421 Fayetteville St., Ste. 1505  
Raleigh, NC 27601   1.800.849.8499

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