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Raleigh is Newest Addition to Global Ironman 70.3 Series

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RALEIGH IS NEWEST ADDITION TO GLOBAL IRONMAN 70.3 SERIES

TAMPA, Fla. (August 8, 2012) - Today, World Triathlon Corporation (WTC) announces
IRONMAN 70.3 Raleigh as its newest event in the global IRONMAN 70.3® Series. The inaugural
event is scheduled for Sun., June 2, 2013, and will be the first IRONMAN® race in North
Carolina.

"As we continue to expand the IRONMAN 70.3 series, we look for unique venues, compelling
destinations and cooperative municipal partnerships," said Steve Meckfessel, Managing
Director of Global Race Operations for WTC. "Raleigh, with its gorgeous oak-lined streets,
historic landmarks and enthusiasm for world-class sporting events, fits those criteria perfectly.
We're excited to expand the IRONMAN 70.3 Series to the Carolinas and look forward to an
incredible first-year event in 2013."

The race will begin with a one-loop, 1.2-mile swim at Jordan Lake State Recreation Area with
water temperatures expected in the low 80s. After transitioning at Vista Point, athletes will bike
through eastern Chatham County, southwest Wake County and the town of Holly Springs before
ending the 56-mile ride at Progress Energy Center for the Performing Arts in downtown Raleigh.
Competitors will finish the race with a 13.1-mile, out-and-back run that highlights some of the
city's most famous landmarks, including the State Capitol, Hillsborough Street, North Carolina
State University and Meredith College campuses and the North Carolina Museum of Art. The
race will finish in front of the Raleigh Marriott City Center on Fayetteville Street downtown.

The Greater Raleigh Convention and Visitors Bureau (GRCVB) will serve as host and official
sponsor of the inaugural race. Other local host partners include the Greater Raleigh Chamber
of Commerce, the Greater Raleigh Sports Council, the City of Raleigh, Wake County and the
Downtown Raleigh Alliance.

"We are thrilled to help bring an IRONMAN 70.3 race to Raleigh, and in fact, the first-ever
IRONMAN event to the Carolinas," said Scott Dupree, Vice President for Sports Marketing for
the GRCVB. "This is a real coup for our region. We always strive to bring first-class events and
strong, proven brands to Raleigh. IRONMAN is one of the most respected brands in sports,
with an impressive track record of creating and managing highly-successful and well-run events
worldwide. This represents a tremendous opportunity for Raleigh, as it will further strengthen
our position as one of the top sports event destinations in the U.S."

Dupree continued, "We look forward to welcoming athletes from around the world to North
Carolina's Capital City region, which is always beautiful in the spring. I think the athletes and
their families will discover that Raleigh is not only a great place to compete, but a wonderful
place to visit."

IRONMAN 70.3 Raleigh will be a P-500 race with a $15,000 USD professional prize purse.
Additionally, the race will offer 40 age group qualifying slots to the 2013 IRONMAN World
Championship 70.3 at Lake Las Vegas in Henderson, Nev.

Registration for the inaugural IRONMAN 70.3 Raleigh will open on Wed., Aug. 31, at noon ET
on www.IronmanRaleigh.com. For more information on the IRONMAN brand and global event
series, visit www.ironman.com. Athlete inquiries may be directed to
Raleigh70.3@ironman.com. Media may contact media70.3@ironman.com.

# # #

About IRONMAN®
The iconic IRONMAN® Series of events is the largest participation sports platform in the world.
Since the inception of the IRONMAN brand in 1978, athletes have proven that ANYTHING IS
POSSIBLE® by crossing finish lines at the world's most challenging endurance races.
Recognized for excellence through distinguished events, world-class athletes and quality
products, World Triathlon Corporation, owner and operator of the IRONMAN Series, has grown
from a single race to a global sensation with nearly 190 events across five unique brands:
IRONMAN, IRONMAN 70.3®, 5150TM Triathlon Series, Iron Girl® and IronKids®. For more
information, visit www.ironman.com.

About Greater Raleigh Convention and Visitors Bureau
The Greater Raleigh Convention & Visitors Bureau, as the official destination marketing
organization of Raleigh and Wake County, accelerates sustainable economic growth and
development by increasing visitor and convention business. Through its website,
VisitRaleigh.com, and other tools, the GRCVB assists local visitors in a variety of ways.

Related Document:   IronManRaleigh2012.pdf

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