Tourism Talk blog

Whenever I travel in and out of RDU International Airport , I always wonder who my fellow travelers are— partially from my perspective as someone who works closely with our region’s hospitality industries, and partially as a resident who is just curious to know who is checking out this...

We all know we live in area that’s all about its sports—especially this time of year. And you probably know that the Greater Raleigh Sports Alliance (GRSA) is the sports marketing arm of the Greater Raleigh CVB. But here are few things you may not know about sporting events in the...

For the second consecutive year, the GRCVB partnered with Wake County Economic Development, the City of Raleigh and Raleigh Convention Center to tell the region’s story at South by Southwest (SXSW) in Austin, Texas, March 11–14, 2018. The group exhibited in SXSW’s interactive...

It’s your last chance to secure a space at next week’s Wake County Restaurant and Hotel Job Fair. The deadline for employers to reserve booth space is this Wed., March 21, 2018, at close of business. And if early feedback is any indication, this is going to be an event that you are not...

We have reached the halfway point in the 13-month development of the county's Destination Strategic Plan (DSP) for tourism. Here's a quick Q and A to bring everyone up to speed on the project and its progress. For those who may not know, what is the DSP? The Destination Strategic Plan for...

In follow-up to past posts featuring GRCVB’s tourism research , let’s delve even more into the makeup of the average visitor to Raleigh/Wake County. Today’s stats give us insights into how we can optimize promotions to the area’s overnight visitors, including cooperative...

If you’re an avid reader of our Tourism Talk blog, we hope you already know what PIXL stands for. As we prepared to launch the new visitRaleigh.com last year, we spent plenty of time talking to our area partners about updating and maintaining their listings via the Partner Information...

In the last few weeks, we have been sharing with you what our research tells us about visitors to Raleigh, N.C. ( Visitor Math: Jan. 14 ) and some of the rationale for why we promote the Raleigh area in the way we do. ( See the Jan. 21 blog about why we use the term and styling, Raleigh,...

Prior to embarking on the Destination Strategic Plan , the Greater Raleigh CVB was an inaugural participant in DestinationNEXT, an initiative of Destinations International (DI) that sought to identify “the trends and opportunities that will shape the future of destination marketing and...

Every chance we get, we try to “beat the drum” — tourism is a $2.4 billion business in Wake County, making it one of the county’s top income and employment generators. And as such, it should be considered with the import and significance it deserves. At the CVB, we take...