Tourism Talk blog

Last week GRCVB released its calendar year-end Wake County Tourism Industry Report, highlighting key performance indicators and hospitality tax collections that continued their upward trajectory throughout 2023. In case you missed it, we're republishing the great news here on the Tourism Talk

If you are familiar with GRCVB, you might have heard of or attended Tourism U, an advocacy program focused on tourism and destination education. If not, we would love to meet with you and your team. (Email us here if you're interested in setting up a Tourism U 100 session for your staff!) We...

It's a new year, and classes at the Raleigh area's colleges/universities are starting back up for the spring semester. What better time for GRCVB partners to get into the school mindset than by scheduling a Tourism U for you and your team! For the unversed, Tourism U is GRCVB's...

GRCVB’s 2022-2023 Annual Report has been released, and the online report includes summaries from each of the Bureau’s departments (Sales, Destination Services, Marketing & Communications, Public Relations & International Tourism, Sports Marketing, Administration and Destination...

GRCVB hosted its 36th Annual Meeting on Thurs., Aug. 17, 2023, at A.J. Fletcher Opera Theater at Martin Marietta Center for the Performing Arts. The meeting marked the halfway point in the implementation of the Destination Strategic Plan (DSP), a countywide initiative launched by GRCVB in 2018.

A report released last week by GRCVB revealed that Wake County welcomed 17.8 million visitors in 2022, a 12.9% increase over 2021. These nearly 18 million visitors who traveled to Wake County spent a record-breaking $3 billion in the community, a 26.1% increase over 2021. After numbers declined in

This year marks the 40th anniversary of the annual industry celebration National Travel and Tourism Week (NTTW), the annual celebration of the contributions of the U.S. travel industry, will spotlight the essential role that travel will play in driving economic growth and innovation through the

We published a blog post late in 2022 telling you that Tourism U, GRCVB's learning track for tourism and destination education, is back in session. Now we want you to know that the first classes of 2023 were held at RDU International Airport the last week of Jan. 2023. Thanks to RDU’s...

The beginning of a new year is always a good time to check in with community leaders, to ask about their plans and dreams for the next 12 months, what's on their minds, what keeps them up at night, and in our case, what do all hospitality partners and stakeholders need to know about the big...

Resilience: (noun) re·​sil·​ience | \ ri-ˈzil-yən(t)s \ Specifically organizational resilience: the ability of an organization to anticipate, prepare for, respond and adapt to incremental change and sudden disruptions, to survive and prosper. In 2018-2019, our...