Humana Named Title Partner of 4th Annual Rock ‘n’ Roll Raleigh Marathon
Wednesday, February 08, 2017, 7pm
• Annual springtime event will debut new start and finish line
"Humana is honored to be the title sponsor of the Rock ‘n' Roll Raleigh Marathon & ½ Marathon. We believe that great things are ahead of you when your health is ready for them, and this event is just another step in the right direction for everyone involved, no matter their age, stage in life or fitness level," said Jennifer Bazante, enterprise vice president of marketing for Humana. "We understand the commitment it takes to prepare for these races, and we couldn't be prouder of each and every participant."
In addition to its focus on personal wellness for people at every age and stage, Humana also works to simplify healthcare and to make it easier for people to achieve their best health. As title sponsor, Humana will have a branded mile on course as well as an interactive footprint at the Health & Fitness Expo.
"Working with Humana is a natural fit since we share the same commitment to living a healthy and active lifestyle for all ages," said John Smith, Senior Vice President of the Rock ‘n' Roll Marathon Series. "Not only will Humana have a presence at our Health & Fitness Expo, but Humana associates will also be on course race weekend either running or volunteering and cheering participants from their Humana mile. We look forward to elevating the race weekend runner experience even more with this partnership."
The marathon and half marathon will start on Fayetteville Street and tour charming neighborhoods and scenic parks, among other attractions. In true Rock ‘n' Roll fashion, participants will be greeted by the sounds of live entertainment, along with spectators and cheerleading teams lining the route to motivate runners to the finish line. Upon finishing outside Red Hat Amphitheater, participants are invited to relax and celebrate with family and friends at the post race Toyota Rock 'n' Roll Concert Series headlined by Cracker.
In 2016, Humana Rock ‘n' Roll Raleigh introduced two days of racing with the Rock ‘n' Roll 5K on Saturday, which gave participants the opportunity to earn a special Remix Challenge medal in addition to each race's individual finisher medal. In 2017, the Humana Rock ‘n' Roll 5K will return allowing participants to once again complete the Remix Challenge.
A complimentary Health & Fitness Expo kicks off race weekend on Friday, March 31 from 3:00 p.m. to 7:00 p.m. and Saturday, April 1 from 10:00 a.m. to 5:00 p.m. at the Raleigh Convention Center. The expo will have numerous vendors featuring the latest in running gear, nutrition and training.
Information and registration is available online at RunRocknRoll.com/Raleigh.
About Humana Rock ‘n' Roll Raleigh Marathon & ½ Marathon
The 4th annual Humana Rock ‘n' Roll Raleigh Marathon & ½ Marathon will take place the weekend of April 1 - 2, 2017. The scenic course will give runners a first-class tour of Raleigh and will start and finish downtown. Runners can rock to the sounds of live entertainment, along with enthusiastic cheerleaders to keep participants moving. A two-day Health & Fitness Expo kicks off race weekend at the Raleigh Convention Center on Friday, March 31 and Saturday, April 1. The expo will have numerous vendors featuring the latest in running gear, nutrition and training tips. To register for the race or for more information, visit RunRocknRoll.com/Raleigh or follow on Twitter @RunRocknRoll.
Humana Inc., headquartered in Louisville, Ky., is a leading health and well-being company focused on making it easy for people to achieve their best health with clinical excellence through coordinated care. The company's strategy integrates care delivery, the member experience, and clinical and consumer insights to encourage engagement, behavior change, proactive clinical outreach and wellness for the millions of people we serve across the country.
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Hilary Friedman, 858-275-9435, firstname.lastname@example.org
Marvin Hill, 502-580-3950, email@example.com
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