Tourism Talk blog

I consider myself something of an art aficionado. Before I moved to Raleigh in 2005, I worked on a college campus and was good friends with some of the art faculty there, and they taught me how to think more deeply about art. For example, sometimes a piece of art carries deep and nuanced meaning and

Because of the 2019 Annual Meeting and previous Tourism Talk blog posts, you may already know that one of the key talking points for GRCVB this year is the value of tourism. Why does tourism matter and what difference does it make in the local economy, to the vibrancy of our area and to each of us

I’m sure you contend—in your work—with some of the same dilemmas that we do at GRCVB. There are many valuable ideas and projects that we could tackle, but the resources of time, people and funds are limited. So we, like you, have to prioritize—from among the options, we...

After 11 months of a comprehensive and transparent process, the Wake County Board of Commissioners and the Raleigh City Council approved future distribution of the Interlocal Fund, which is a combination of the county’s lodging and prepared food and beverage tax revenues. The approved...

Ah, Dorian. You threatened and howled, but all in all, we fared pretty well in our neck of the North Carolina woods in the wake of your fury. But we also know we’re not out of hurricane season yet, and there may be some additional stormy weather headed our way. With that in mind, here are...

Once a year or so, I overhear someone say that the Raleigh area doesn't have a brand. Having been project manager for development of the Raleigh, N.C., Destination Brand Strategy in 2014-2015, however, I know that we have at least one brand platform countywide! The problem is that we...

The 2019 GRCVB Annual Meeting, “Why Tourism Matters,” is in the books. Here are some scenes from our favorite day of the year. The theme What we hoped our guests would take away from this event was summarized in the theme—Why Tourism Matters—specifically how visitors and...

GRCVB released 2018 tourism numbers last week with some impressive results. Wake County welcomed 16.8 million visitors in 2018, an increase of 4.8% over 2017. These visitors who traveled to Wake County spent $2.7 billion, an increase of 7.2% over 2017. Both the numbers of visitors and visitor

You may not be aware that GRCVB hosts several interns in our Services and Sales Departments each summer. These enterprising students help our staff with logistics and prospecting or serving groups that arrive as well as participate in all kinds of projects, such as “Celebrate Services...

It’s the time of year when we release the Official Media Kit for 2019‒2020, a collection of GRCVB-sanctioned avenues to promote your business or organization to potential visitors. Just as a reminder, every hospitality partner in the county already gets free, year-round exposure from...