Tourism Talk blog

We use as many marketing tools as we can effectively manage at GRCVB to promote Wake County as a destination for travel of all types. These include traditional, tried-and-true methods like print collateral, email, environmental graphics, display advertising and, of course, visitRaleigh.com. In

You have probably seen GRCVB's Official Visitors Guide to Raleigh, Cary and Wake County . We publish 100,000 visitors guides each year and circulate them free of charge to local partners (e.g., hotels, museums and other attractions) and regional partners (train stations, interstate welcome...

We have been working recently on a project that is unique for us, but we hope will be of value to our partners and to our youngest visitors. GRCVB's marketing staff recently teamed with Beeloo, a company with local ties that creates free printables for kids. There are hundreds of options...

Big news! The 2023 Official Visitors Guide to Raleigh, Cary and Wake County is off the press and ready to circulate to visitors, clients, partners and stakeholders. It's especially big news this year because the last guide GRCVB published went to press in April 2020, thus (because of the...

The beginning of a new year is always a good time to check in with community leaders, to ask about their plans and dreams for the next 12 months, what's on their minds, what keeps them up at night, and in our case, what do all hospitality partners and stakeholders need to know about the big...

Shortly before the Thanksgiving holiday, several members of GRCVB's Marketing & Communications team attended the North Carolina Tourism Leadership Conference in Charlotte, hosted by the N.C. Travel Industry Association (NCTIA). The event includes sessions and presentations from travel...

It's finally beginning to feel like fall in Raleigh and Wake County. The leaves are changing, the temperature is starting to cool, and we're looking ahead to the holidays and new year. What better time to meet with friends and colleagues to network and share destination marketing updates...

Resilience: (noun) re·​sil·​ience | \ ri-ˈzil-yən(t)s \ Specifically organizational resilience: the ability of an organization to anticipate, prepare for, respond and adapt to incremental change and sudden disruptions, to survive and prosper. In 2018-2019, our...

We start planning GRCVB's Annual Meeting in February of each year, and in a task that is related to my role as creative director, I get to be project manager. As we have been planning, I have been thinking about similar meetings that are presented by our local hospitality partners and...

Here’s something we haven’t been able to say for a while—the Official Visitors Guide to Raleigh, Cary and Wake County is back! The guide is in the early stages of production with a targeted publication date of Feb. 2023. The last time we announced a new Official Visitors Guide...