Tourism Talk blog

Since the 2005 publication of Destination BrandScience by our international industry association and the rapid adoption of its recommended practices, CVBs around the world have become the most relevant stewards of their communities’ brand identity/strategy to most of the audiences or...

As the Greater Raleigh Sports Alliance (GRSA) embarks on its 25th anniversary, it’s not just a milestone to commemorate but also a remarkable journey through a quarter-century of unforgettable sporting events here, thanks to the efforts of many local partner organizations and the teamwork...

In a Tourism Talk blog post a few months ago called "What Do the Little Letters Mean?," we explained the credentials that GRCVB staff members have earned as part of their professional development. And because it's noteworthy, we called out this detail: Editor’​s note: By...

GRCVB’s 2022-2023 Annual Report has been released, and the online report includes summaries from each of the Bureau’s departments (Sales, Destination Services, Marketing & Communications, Public Relations & International Tourism, Sports Marketing, Administration and Destination...

GRCVB hosted its 36th Annual Meeting on Thurs., Aug. 17, 2023, at A.J. Fletcher Opera Theater at Martin Marietta Center for the Performing Arts. The meeting marked the halfway point in the implementation of the Destination Strategic Plan (DSP), a countywide initiative launched by GRCVB in 2018.

A report released last week by GRCVB revealed that Wake County welcomed 17.8 million visitors in 2022, a 12.9% increase over 2021. These nearly 18 million visitors who traveled to Wake County spent a record-breaking $3 billion in the community, a 26.1% increase over 2021. After numbers declined in

We thought you might be interested to see the new trade show booth design that we debuted at the American Society of Association Executives (ASAE) Annual Meeting & Exposition in Atlanta the first week of August. The new 10' x 20' booth was a shared project with the co-op partners who...

Here’s your last reminder to register for GRCVB’s Annual Meeting on Thurs., Aug. 17, 2023. Registration closes this Thurs., Aug. 10, at 5pm. At this year’s meeting, we will be talking about the work that has been accomplished during the first five years of Wake County...

GRCVB's Public Relations team released this news item last week, and we're republishing it here in case you missed it. Raleigh's securing of the EsportsTravel Summit in 2024 is one more indication that our area has become a major hub in the fast-paced and exponentially-growing esports...

Thurs., Aug. 17, 2023 A.J. Fletcher Opera Theater at Martin Marietta Center for the Performing Arts Networking and light breakfast: 9-10am Session: 10-11am It was five years ago at the 2018 GRCVB Annual Meeting that we envisioned “Destination 2028” and released the new Destination...