Tourism Talk blog

The year 2020 was an extremely challenging and difficult time for the leisure and hospitality industry. However, as vaccines continue to be developed and distributed, we believe consumer confidence regarding travel once again will begin to rebound. There are indicators that Wake County tourism will

Do you remember that old Mac Davis song "Happiness is (an unnamed Texas city) in the Rearview Mirror"? We're going to paraphrase it to "Happiness is 2020 in the Rearview Mirror." With the end of this unexpected and unprecedented year in front of us and vaccines loaded onto...

It's hard to find employees these days who stay with the same organization for decades. Long gone are the days when staffers spent their entire careers in the same job and retired in their sixties with the customary gold watch and a retirement party. But we have a rarity in our mix in that...

You may already know that GRCVB was the recipient, through Wake County, of $1.25 million in CARES Act funding, designated specifically for post-COVID tourism-related recovery through Dec. 30, 2020. We have been completely transparent in how the Bureau has put CARES Act money to work, in

One of the important responsibilities that GRCVB bears for Wake County is the collection and constant monitoring of tourism-related statistics. As you can imagine during the past year, we have seen some jubilant highs and jarring lows as tourism numbers, across the board, have been reported. As is

We have been reporting on GRCVB's launch of a comprehensive marketing campaign supporting area tourism's rebuild and recovery, themed “Wish You Were Here” (WYWH), in Aug. 2020. Through WYWH messaging, we are doing our best to persuade potential visitors (individual families...

The GRCVB team has worked hard to be diligent and creative in the way we do our jobs during the pandemic. The situation has required us to rethink and reinvent many of the tactics we use to promote Raleigh, N.C., to leisure visitors, sports event planners and especially convention planning

As announced in the GRCVB Annual Meeting on Aug. 26 and further outlined in our Sept. 30 Coronavirus Briefing, the Bureau is currently investing in two major photo/video projects around Wake County, to respond to special needs being felt by the destination’s customers as well as by our area...

GRCVB, just like many organizations throughout Wake County, has learned to evolve and discover how best to sustain its core mission in the ever-changing landscape of 2020. Many plans disrupted this year required fresh creativity and a willingness to pivot to make them work. That went doubly so for

Leaders in the hospitality sector and local community have been reporting when necessary by way of Zoom conference calls during the COVID-19 crisis. Here is a summary of the call from Wed., Sept. 30, 2020 (or if you prefer to listen to the full recording, please find it here)... Dennis Edwards,