Tourism Talk blog

I’m taking the opportunity today to brag about a couple of my coworkers, specifically senior marketing manager Derek Allman, CHIA, and content marketing manager Michael Robson. I consider them to be Internet marketing wunderkinds, being in the early phases of their careers but having great...

We continue to make progress on Destination 2028. Esports and event metrics Esports was a major opportunity under the Sports priority of the Destination Strategic Plan (DSP). I'm pleased to report that we have booked our first esports event, which will bring in more than 3,500 competitors and

We’re happy to announce that the 2019‒2020 edition of the Official Visitors Guide to Raleigh, Cary and Wake County has been provided to the printer. We expect the Visitors Guides to ship mid-May, and you should start seeing them by late May. Here are a few notes about this year's...

In past posts, we’ve covered visitor profile research and shared stats about Raleigh area visitors’ current makeup (studied biennially by GRCVB); we’ve also covered the economic significance of producing visitor-friendly festivals/events here and how economic impacts can be...

Last week, GRCVB marketing, sports marketing and public relations staff attended the statewide travel and tourism industry conference, Visit North Carolina 365. Destination marketing organizations and others from across the state gather each year to network and hear the latest on Visit North

We hope you realize that, when we speak of you as our hospitality partners, we mean that in the most literal sense. That is, we are all partners together in the task of inspiring and persuading guests to visit Wake County (as well as see, do and spend more). We all have the same...

We don’t know if you have noticed, but GRCVB groups all of our communication about the business of destination marketing under one thematic umbrella—Tourism Talk. Anything that appears under the "Tourism Talk" header is tailored for hospitality partners, business leaders,...

We have just released the 2018-2019 Official Media Kit, a collection of GRCVB-sanctioned avenues to promote your business or organization to potential visitors. Every hospitality partner in the county already gets free, year-round exposure from the CVB, including an ever-present listing on

GRCVB's official tourism website, visitRaleigh.com, draws over 2.3 million sessions annually from engaged leisure and business travelers/clients. Those users are on our site for one reason—because they are planning to visit our area and spend money here. Every hospitality partner in Wake...

The 2018-2019 edition of the Official Visitors Guide to Raleigh, Cary and Wake County has been put to bed (in printer terminology), and we’ll see the first copies for area distribution in May. If you have ever worked on any editorial project, you understand the task at hand. There’s...