Tourism Talk blog

For GRCVB, our fiscal year is beginning to wind down, which means that while we're finishing up business for this year through June 30, we are getting primed and ready to go for fiscal year 2024‒2025 on July 1. Area partners can get a head start on our goals for the next year with our...

GRCVB’s 2022-2023 Annual Report has been released, and the online report includes summaries from each of the Bureau’s departments (Sales, Destination Services, Marketing & Communications, Public Relations & International Tourism, Sports Marketing, Administration and Destination...

GRCVB hosted its 36th Annual Meeting on Thurs., Aug. 17, 2023, at A.J. Fletcher Opera Theater at Martin Marietta Center for the Performing Arts. The meeting marked the halfway point in the implementation of the Destination Strategic Plan (DSP), a countywide initiative launched by GRCVB in 2018.

A few weeks ago in the Tourism Talk blog, we featured some of the visitor profile statistics which appear in GRCVB's 2023-2024 Business Plan. Today we're ready to release the full plan (click here) to our hospitality business partners and stakeholders. GRCVB's destination marketing...

We believe there are some people in our area whom every hospitality partner ought to know (or at least know about). Previously we have introduced you to Whitney Knollenberg, Ph.D., Ed Tomasi and Duarte Morais, Ph.D., to name a few. Today, we want to make sure you know Michael Altman. Michael is an

The beginning of a new year is always a good time to check in with community leaders, to ask about their plans and dreams for the next 12 months, what's on their minds, what keeps them up at night, and in our case, what do all hospitality partners and stakeholders need to know about the big...

Resilience: (noun) re·​sil·​ience | \ ri-ˈzil-yən(t)s \ Specifically organizational resilience: the ability of an organization to anticipate, prepare for, respond and adapt to incremental change and sudden disruptions, to survive and prosper. In 2018-2019, our...

Since everyone else is heading back to school, we figured it was time for us, too, so we are bringing back live and in-person Tourism U classes, GRCVB's award-winning learning track for tourism and destination education. We launched Tourism U 100 Level in 2019 and tested several in-person...

GRCVB hosted its 35th Annual Meeting on Thurs., Aug. 18, 2022, at A.J. Fletcher Opera Theater at Duke Energy Center for the Performing Arts. Here’s a summary of the meeting... GRCVB Board of Directors chair Mark Zimmerman reported top-line 2021 and 2022 tourism numbers. At the close of the...

Meeting Professionals International (MPI) seeks to “activate, educate, support and connect the people who are passionate about bringing people together.” The association leads the industry in professional development that “advances the meeting and event” space. Many of...